We have previously shared the story of PUMA Ignite and its journey around the world including Dubai, Singapore, New York, Beijing and New York City. The Ignite journey has now found its way to probably its most scenic and epic city yet and that city is right here in our home country. That city is Cape Town its time to Ignite Cape Town.
Cape Town is a city that almost inadvertently promotes a healthy lifestyle with some of the most scenic as well as the most challenging routes available right on your doorstep. The ignite series from PUMA has been about trying to ignite your city, and push the boundaries of your runs in your ignite running shoes. You ignite your city for the dream run and lets be honest, if you are going to run, then Cape Town is the city you want to ignite.
In the IGNITE Cape Town video six local runners take on Cape Town for an ambitious run through the streets and uphills of the South African coastal city.
The crew starts their run at the beach, and then they traverse the V&A Waterfront with an inspiring view of the South Atlantic Ocean. With Cape Town being a cultivated city that collides with geography, they soon find their bases striding through the streets of Bo-Kaap – lined with candy-coloured houses – then past the industrial neighborhood of Woodstock with its graffiti-laden walls. They soon reach the foot of Signal Hill where they are compelled to push their limits to overcome this mountain of a challenge. With the wind-whipped peak serving as their compass, endorphins pumping and adrenalin on overdrive, the runners surge to the last leg of their run. Their victory is rewarded by high fives and a stunning view of the City Bowl.
Get involved in your runs, get involved and #IgniteCapeTown. Because there is no reason for not.